Performance Marketing Manager

A Performance Marketing Manager is responsible for developing, launching, and optimizing online demand generation strategy via advertisement channels. We are looking for a candidate with fluent English and the ability to work across multiple time zones.

A Performance Marketing Manager is responsible for developing, launching, and optimizing online demand generation strategy via advertisement channels. We are looking for a candidate with fluent English and the ability to work across multiple time zones.

  • Department: Marketing
  • Location: Bulgaria, Germany, Remote

Duties and Responsibilities

  • Develop and implement marketing and remarkerting paid ad campaigns for several B2C and B2B products across multiple channels (Google, Facebook, YouTube, LinkedIn, B2B (SaaS) vendors, ABM etc.).
  • Write content & design concepts for marketing ads & campaigns
  • Conduct market research to establish customer trends and habits, identifying and testing buyer persona & new channels to continue to meet or exceed established critical metrics
  • Support and work closely with the marketing team in various areas, including optimization, design, video/audio editing, advertising, social media, and event planning
  • Assist with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns
  • Monitor day-to-day performance of our ads, including planning, implementation, performance monitoring, and campaign optimization. Closely monitor performance against KPIs.

Key competencies

  • 2+ years working experience in digital marketing and performance media with international markets
  • In-depth knowledge of performance campaign execution with special focus on Google, LinkedIn and Facebook ecosystem, as well as Twitter, and other RTB & B2B platforms
  • Proficient in knowledge of web tracking and analytics is a plus
  • Deep personal accountability for great performance
  • Hands-on approach with very strong attention to detail
  • Ability to translate data insights into clear actions
  • Following the latest trends in digital marketing
  • Advanced spoken and written English
  • Authorized to work in Germany, Italy, Romania, Bulgaria or Singapore.

We offer

  • Competitive salary
  • A fast-paced environment with challenges that enable you to grow as a professional
  • A unique chance to contribute to a socially useful project and an excellent opportunity for personal growth in the international educational organization
  • 100% remote work
  • Health insurance
  • Flexible schedule with alignment to Central European Time (CET) time zone.

Contact Us

Interested in this position? Please fill out the form, and our HR team will contact you shortly.